Netflix’s Small Changes Make Big Ripples
Big news in the digital world… over the last week, Netflix introduced two changes to the way its content is displayed to its user base. With 93m users logging in…
Posts by tag
Strategic Thinking
33 posts
How 7 Strategies Lift the Top Digital Companies
What makes a truly strong Digital organisation? This recipe for success has certainly changed over the last 10 years. From the days when Digital was a sideline team focused on…
5 Proven Formulas of The World’s Best Mobile Apps – Slide Share
In recent years more and more organisations and colleagues have asked me whether they should build a mobile app for their business. The answer I give is…’maybe’. It’s certain that…
How To Think Like a Strategist
I was inspired to write this blog by a question that first appeared on Quora which was ‘How To Develop the Mind of a Strategist?’. Â Occasionally as bloggers, we can…
What Makes a Great Mission Statement
When done well, a good mission statement aligns all areas of an organisation toward a single minded purpose. But done poorly, mission statements can just as equally alienate people. Having…
How to Build Mobile App Features that Keep People Coming Back
In recent times with the growing popularity of mobile devices, mobile apps have become a battleground for customer attention. Â This is no surprise given that research agency Flurry estimates that…
How To Use a Customer Experience Map to Delight Customers
Customer Experience Maps are an excellent way to align your team and organisation with the features and services that are truly important for customers. Through these maps we can chart…
5 Ways To Transform Culture and Put The Customer Into Customer Experience
What is the key to great customer experience?  “Start with the customer”. It is such a simple statement, isn’t it? With a little luck you’ve heard this statement before. Perhaps when looking…
Digital Disruption: How Continuous Evolution is Reshaping Industries and Brands
In its most recent investor briefings (July 2015)Â Netflix announced it had reached 65 million worldwide members, which amounted to over 30% member growth over the last year.1 The news lifted…
4 Not-To-Miss Sites for Daily Innovation Inspiration
The simple act of exploring new ideas can be an inspiration. When we see innovation, it can spark our own creativity, and jolt us out of any non-creative funk. In this…
