In recent years more and more organisations and colleagues have asked me whether they should build a mobile app for their business.
The answer I give is…’maybe’.
It’s certain that ‘mobile’ is one of the fundamental trends changing the internet. So ensuring a business can capture this opportunity is essential for any strategy.
Building an app is one of the options to do this. Another option is to create a ‘mobile responsive’ website. Sometimes, businesses can pursue both strategies with good results.
The presentation below extends the thinking of the blog post 5 Proven Formulas of The World’s Best Mobile Apps.
[slideshare id=61543411&doc=alessiobresciani-5provenformulasoftheworldsbestmobileapps-apr2016-160501053707&w=715&h=550]
If you enjoyed this, you may also be interested to read How To Build Mobile App Features That Keep People Coming Back or Why Mobile Apps Win Our Hearts Every Time.